Avoiding Trademark Infringement When Choosing a Domain Name
Many webmasters erroneously believe that just because their domain
name registrar says a particular domain name is 'available' that it truly
is. This is not necessarily so. Even if a domain name is physically
available, it may not legally be open for use. Why? It's because there
might already be a company that has the rights to the keywords used within
the domain name.
If this happens yet the webmaster claims the
domain name anyway, they are at risk of losing it through a domain name
arbitration proceeding. They could even be charged with
trademark/copyright infringement if things get really ugly. For this
reason it's best to make sure the keywords used in a domain name aren't
protected for someone else. This article will explain how webmasters can
make such a determination.
First, webmasters need to check and see
if their chosen domain name resembles any existing trademark that is on
the books. They will want to do this before actually investing any money
in the domain name. To search existing trademarks, webmasters can visit
the website of the U.S. Patent and Trademark Office which is USPTO.gov.
From here they can search a database that contains current trademarks as
well as those that are pending.
If a domain name is similar to a
registered or pending trademark, webmasters need to evaluate whether the
domain name is still worth taking. Usually, if a site is not selling the
same types of merchandise or services that the other business is selling
and the trademark is not popular, a webmaster probably won't get into
legal trouble if they decide to go on and register the domain name. To be
completely sure, webmasters can run the domain name by a trademark
attorney. It shouldn't cost too much for an hour consultation.
Of
course, if a webmaster would prefer zero percent risk, they can simply try
to think of another domain name. When they go about doing this, they need
to be more generic and less creative in what they come up with. Using
search engine keywords for a domain name is one such strategy. Webmasters
can also look into using dictionary terms. If all else fails they can take
a generic term and combine it with a term that is less likely to be taken,
such as their first and last name.
Either way, once a suitable
domain name has been chosen, webmasters should consider getting it
trademarked themselves, especially if they are using it to help brand
their business. With an official trademark, a webmaster has more legal
power should another company try to take them to court. And since there's
no shortage of domain name bullies, (companies that try to steal
profitable domain names from smaller enterprises), a webmaster should use
all legal avenues available to protect the rights of their
business.
In conclusion, by checking whether or not a domain name
has keywords that are part of a trademark, webmasters lessen the risk that
they will have legal problems in the future. If there are problems, and a
domain name arbitration proceeding does not rule in a webmaster's favor,
they can turn to The Domain Name Rights Coalition.
Get expert advice about domain names at http://www.articlefog.com/category-domain-names.htm.
Here you can find all information about choosing right domain name,
cybersquatting, making money selling domain names and many more.
Article Source: www.ArticleFog.com.
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